Did you know a typical website conversion rate is about 2.35% on average, and only about 22% of businesses are satisfied with their conversion rates? If you fall within that 22% of business owners, this checklist will help guide you through the optimizations to make...
If you’re new to WordPress, you may be slightly overwhelmed by the amount of customization available to you. It’s easy to get confused with all the moving parts that go into making a WordPress website. WordPress is a great platform that comes with all the basics for...
Your ultimate goal is to increase sales, increase conversions, and grow your business, right? It doesn’t matter what industry you’re in or what you’re selling, the goal is to sell more and increase brand awareness. If you think that increasing traffic to your...
In the evolutionary world of business, it is important to make sure you are implementing the best and most effective marketing tactics. Digital marketing utilizes your business’s online presence to promote your products or services. There are a variety of ways...
By now you probably realize that there is much more to the design of a website than it looking pretty. Usability and the user experience (UX) play a major role in the success of a website. There are even college degrees now focused on UX Design and Testing. Although...
Fonts, colors, and images are major aspects of your website design. Even if you have hired a professional to build your site, you may have the opportunity to participate in the selection of these elements. Your web designer will likely have certain colors and fonts in...